Art 230 | Typography

Art 230 Typography

Syllabus

Course Description

An introduction to typography as a fundamental element of graphic design.

Prerequisites

Prior to taking this course, each student should have taken Art 130 Introduction to Graphic Design. Each student should have a good grasp of the objectives of Art 130. Art 130 must be completed prior to beginning Art 230 and cannot be taken simultaneously.

Time Expectation

Plan on nine to twelve hours per week to complete each module.

Schedule

Monday at 11:59 PM (MT) | Module Process Book PDF, Quizzes, and Beyond the Reading Discussion Board.

Friday at 11:59 PM (MT) | First Discussion post for Beyond the Reading (Module 02–11)

Office Hours | Held once a week. (Please see your instructors profile for office hours.) Students can submit work in progress for live feedback. Sessions are recorded.

Supply List

Modules

A Module is a unit of measurement, most often a week. The course is divided into fourteen modules that begin and end on Monday at 11:59 PM (MT).

Projects

As projects are introduced over the course of the semester the Project Information section of the module will provide instruction.

Process book

A template of the final process book has been created using Adobe InDesign. The process book consists of several parts including cover, project, activity, and ponder pages.

The process book is completed and submitted at the end of each module. Then at the end of the semester all of the files will be compiled for comprehensive PDF book.

IDML files are InDesign documents compatible with Adobe InDesign CS4 or newer. However, it is important to note that IDML files always open with the title Untitled. One of the first things you should always do is rename the document. Please use the following naming system:

Some recommendations and suggestions:

Exporting

Once the process book is complete export it as an Interactive PDF. The specifications are:

Uploading

Upload the completed process book PDF in I-Learn for the instructor feedback and grading.

Discussion Boards

Weekly Module Discussions

You can post and receive feedback on the weekly discussion board. Upload JPEG or PNG images as part of your post. Ask specific questions in your post if you want specific feedback.

Beyond the Reading (Modules 2–11)

In place of reading quizzes, this course uses a discussion board to assess student understanding. From the assigned reading identify something or someone of interest. Find out more and share your thoughts on the topic including links to additional information. Then comment on the information posted to at least three other posts.

Behance (Final Project Presentation)

Behance is an online social portfolio for the visual arts used for final project grading. You will need to set up an account to post content.

Behance is an online social portfolio for the visual arts. It will be used for final project grading.

Signing up for a Behance account: Video instruction from Lynda.com (free)

Instructor Office Hours

Each week the instructor holds live office hours to provide feedback. If you can attend your work can be reviewed live. If you cannot attend during the scheduled time. Submit work with questions and the instructor will review it. Providing there are several students participating the office hour sessions will be recorded to view at your convenience.

Participate in 80% or more of the office hour sessions.

Peer Feedback / Discussion Boards

Please post your first post on a discussion board before Friday evening at the latest. Then from that time until Monday at 11:59 PM (MT) there is an opportunity for comments. Comment in three additional discussion threads.

Grading

15% | 14 Process book modules

75% | 5 Projects (Final Projects & Behance posts)

5% | Community participation (commenting and peer review)

5% | Type Identification

BYUI Grading Guidelines

The grading guidelines from the University.

5

4

3

2

1

Campus Grading Guideline

“A” represents outstanding understanding, application, and integration of subject material and extensive evidence of original thinking, skillful use of concepts, and ability to analyze and solve complex problems. Demonstrates diligent application of Learning Model principles, including initiative in serving other students.

“B” represents considerable/significant understanding, application, and incorporation of the material that would prepare a student to be successful in next level courses, graduate school, or employment. The student participates in the Learning Model as applied in the course.

“C” represents sufficient understanding of subject matter. The student demonstrates minimal initiative to be prepared for class. Sequenced courses could be attempted, but mastering new materials might prove challenging. The student participates only marginally in the Learning Model.

“D” represents poor performance and initiative to learn, understand, and apply course materials. Retaking a course or remediation may be necessary to prepare for additional instruction in this subject matter.

“F” represents failure in the course.

Art 230 Policies

Late Work

Some work will be accepted withing three weeks of the original deadline with a grade deduction for each week it is late. No work will be accepted after three weeks.

The difference between Due Date and End Date.

Revising Work

Major projects that are submitted on time can be re-submitted for grade consideration.

Module process books are only graded once.

Discussion Boards

Discussions are only open for one week and cannot be made up at a later time. All discussion boards are open on the first day of the class and may be started early if you need to work ahead.

Respect

Respectful communication is the expectation. In an on line environment it can be easier to be confrontational. If problems arise please be respectful in tone when addressing it.

Free Advice

Web Design & Development majors need this class.

If you have any plans to be involved at all in the look, feel, and visual communication, of the screen content you will be expected to have a good understanding and application of design and typography. “But I am a Web Design & Development Major” should never be used as an excuse.

The class font set is a great tool.

Be grateful, not annoyed by this limitation. Learn how to use these well designed and proven fonts. A clever, cute, or free font will never guarantee a better design.

Keep the Textbook

Thinking With Type is one of the best books on the fundamentals of typography. Keep it and refer to it often.